ā„ļø

FW20

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šŸ“ Place: London, UK šŸ”” Campaign: Apparel focus šŸ–„ļø Activation: Global DTC & Global Wholesalers - main focus on Northern hemisphere
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Key visuals (few selects):

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Social & PR (few selects):

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Runtastic (shoppable) blog articles:

https://www.runtastic.com/blog/en/how-to-stay-motivated-during-the-winter-months/
https://www.runtastic.com/blog/en/winter-trainings/
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šŸ‘Ÿ Athlete: Daniel James šŸ‘Ÿ Partners: @Naeun Son, @Tobi Brown, @Ocean Lewis šŸ“ Place: London, UK šŸ”” Campaign: Footwear & apparel focus šŸ–„ļø Activation: Global DTC & Global Wholesalers - main focus on EU & APAC

Key visuals (few selects):

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Social channels (few selects):

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šŸ‘Ÿ Partner: Lourdes Leon šŸ“ Place: London, UK šŸ”” Campaign: Apparel & footwear focus šŸ–„ļø Activation: Global DTC & Global Wholesalers

Key visuals (few selects):

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PR feedback:

https://www.dazeddigital.com/fashion/article/50186/1/lourdes-leon-ciccone-stella-mccartney-fall-winter-adidas-collection-anna-pollack
https://hypebae.com/2020/8/stella-mccartney-interview-lourdes-leon-adidas-collection-fw-20
https://www.popsugar.co.uk/fashion/adidas-by-stella-mccartney-autumn-winter-2020-collection-47803974
https://uk.fashionnetwork.com/news/Lourdes-leon-fronts-campaign-for-new-adidas-by-stella-mccartney-collection,1240871.html
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šŸ“ Place: Los Angeles, California šŸ”” Campaigns: Apparel focus šŸ–„ļø Activation: Global DTC & Global Wholesalers
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